Brookhaven Marketing Updates - Your New Home Team with Remax Premier

MARKETING UPDATES


1549 Brookhaven Drive McLean, VA

Pre-Marketing Suggestions

Posted on TAN - Top Agent Network to reach top 10% of agent before the property goes on the market. 

Social Media 

Posted on Coming Soon Properties, Agent share and notification facebook groups

Neighbor's Open

Invited neighbors to come see the new home. Create invitations/mailers.

Direct Mail

15,000 Mailers with Coming Soon Notification - Mclean, Fairfax, Herndon
other listings were also advertised.

Zillow Coming Soon

Entered the property as coming soon in Zillow to measure interest and start the marketing for the property.  
You must be a Premier Agent to be able to do this. 

MRIS Brokers/Agents

Entered into COMING SOON IN MRIS - for all Agents in VA/MD/DC to see the coming soon property notification. 

Property Marketing Materials

Property Page

Brochures, 3D, Floorplans etc are located on this page - Demographics, hits and views are tracked to measure effectiveness of of different marketing efforts. 

Brookhaven New Construction

3D Model

As of 5/25
12 Visits to the 3D - 7 Unique visitors - 59 Impressions 

Video Walkthrough

Trifold Brochure

Sign

Floor Plan

Paid Advertising

Coming Soon Mailers

Fine Portfolio Magazine - $575 Ad cost

July/August

Total Website Traffic: 35,723 sessions
Landing Page: 413 Impressions
Your Article: 278 Impressions
Your Lead Count: 3

Also promoted via Facebook & Instagram

August/Sept Price Change

Currently Running

SOCIAL MEDIA POSTS & SHARES

Utilized different images, mix of video and photos, 3D etc. to see which post creates the best results. Click an icon to view those postings.

FACEBOOK

WORDPRESS

GOOGLE +

TWITTER 

GOOGLE - MAPS SEARCH

LINKEDIN

TUMBLR

INSTAGRAM 

PINTEREST

YOUTUBE

DOCs & PDF Sharing

OPEN HOUSE, BROKER'S & NEIGHBOR'S OPEN
Record Events Here

NOTES

September Updates

August Updates

July Updates

June Updates

May Updates

April Updates